A little while ago, our team came across a LinkedIn post by Romeen Sheth. In his investing career, he's heard over 1,000 pitches. In that run, he breaks down a key pitch into 5 factors: Every pitch should have 5 main ingredients:
- Problem: Is this an issue?
- Solution: Do you have the fix?
- Market: Is this a big enough issue?
- Business: Can you make money?
- Team: Can you pull it off?
We loved his ingredients so much we reached out to Romeen to get his permission so we could re-share this template with our founders. He said yes and now we're here.
The biggest points for founders to remember from the diagram above?
- Know the faults of the 5 pitch styles that don't convey a powerful story
- Position your pitch in a way that communications each category listed above
- Reference check your slides with a couple of founders or investors you know.
Make sure your startup pitch hits home on that last row when the moment counts.
Go get 'em founders.
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